# Discounts and promotions

> Codes, tiers, buy-one-get-one, customer pricing and a points store.

Source: https://docs.dashfordevs.com/v1/marketing/discounts · Topic: Marketing and content · Updated: 2026-11-07

Everything is under **Commerce → Discounts** in the dashboard.

| Tool | Use it for |
| --- | --- |
| **Discount codes** | A code customers type at checkout: amount or percent off, limits, dates, minimum order. |
| **Bulk generate** | Hundreds of single-use codes at once, for a campaign or a giveaway. |
| **Tiers** | Price levels for groups of customers, such as Wholesale or VIP. |
| **Promotions (BOGO)** | Buy X get Y, applied automatically. |
| **Customer pricing** | A specific price for a specific customer. |
| **Discount store** | Customers spend loyalty points on rewards. |

## Create a discount code

1.  Open **Discounts → Discount codes** and click **New**.
    
2.  Type the code (for example SPRING10), choose a percentage or a fixed amount.
    
3.  Set limits if you want: start and end dates, total uses, uses per customer, minimum order, which products.
    
4.  Save. It works at checkout right away.