Why build on it
The case: one backend, per-vertical schemas, encryption by default, keys that fail closed.
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One backend, many verticals
The records engine means a new vertical is a schema, not a codebase. Declaring a repair_ticket, a vehicle or an seo_engagement record type gives you a filtered, sorted, paginated REST surface over it immediately — no migration, no deploy, no backend work. The platforms that run today (agency dashboards, product-catalog fleets, service businesses) share every line of backend code.